City proposes changing its name

July 8, 2010 - The Kerrville City Council has announced it will vote on changing the name of the community from Kerrville to “Frederickberg.” The name change is part of the effort to attract more tourism to this hill country community.

“We’ve been trying to think outside the box,” explained a council member on condition of anonymity. “Past councils have laid the groundwork to increase the visibility of Kerrville in the tourism industry, but we felt a name change was the final step needed to seal the deal.”

The council chose the new name only after exhaustive research. They consulted with the former head of the Kerr Historical Commission and discovered that one of the early Schreiner family members was named Frederick. By adding “berg” to that, they came up with the new name.

“We briefly played with the idea of using ‘Schreinerville,’ but were afraid the public would think we were affiliated with a group of clowns driving small cars,” the councilman said.

Supporters downplayed complaints that the new name might confuse visitors to another nearby community with a similar name. “We don’t think that will be an issue. There are many similar sounding town names. We think the tourists, with their proven earning ability and desire to spend liberally on vacations, are intelligent enough not to mix up communities 22 miles apart.”

In area news, the county seat of nearby Gillespie County is considering changing its name to “Disneeland.”